There’s something powerful about stepping away from the everyday and immersing yourself in a room filled with over 1,200 fellow entrepreneurs. That’s exactly what happened at the National Entrepreneurs Convention at the ICC in Birmingham, hosted by EC Circle – two days of learning, listening, and thinking differently.
And yes, there was even a superhero theme running through the event – and we all left feeling a little more like business Avengers!
From the moment the doors opened, it was clear this wasn’t just another business event. It was high energy, packed with takeaways, inspiration, and a whole lot of practical insight.
Highlights That Hit Home
Conversational Marketing with the Zoo Keeper: Who knew animal metaphors could simplify such complex ideas? A session full of fun but packed with actionable insight on the power of tone and approach in communications.

Joe Wicks: The Body Coach himself! Hearing Joe talk candidly about fitness, business growth, and lessons learned from scaling his brand was a standout. It’s not every day you get business tips and life advice from a national fitness icon.
Email Marketing & Stepping Out of Comfort Zones: This session challenged us to stop hiding behind what feels “safe.” A timely nudge for all of us to stretch a little further in our marketing. I still have E.I.E.I.O going through my head – thank you Kennedy!
Awards Night hosted by Vernon Kay: He brought the energy, the banter, and genuine celebration. A brilliant host who made the evening even more memorable!
Networking with Purpose: Beyond the stage, the conversations happening in the hallways, exhibition stands, and coffee queues were just as valuable. Catching up with familiar faces and connecting with new contacts reminded me just how important your network truly is.

A Marketing Legend In Real Life
The biggest highlight? Meeting Marcus Sheridan, the author of They Ask, You Answer and his latest book The Endless Customer.
I may have mentioned his work once or twice (OK, maybe a bit more!). I spotted him in the exhibition hall, and thanks to a certain PR Guru (you know who you are!!!!) I plucked up the courage to have a chat and managed to get a photo, and even had my book signed. It absolutely made my day.
His insights continue to shape how I work with clients at Creationz – clear, honest, customer-focused content that truly delivers.

A Session That Struck A Nerve
If you haven’t yet come across Stefanie Sword-Williams, please look her up. Her session hit a raw note. I found myself welling up – not because it was sad, but because it was true.
Her message? Stop being Humble! We don’t need permission. We don’t have to wait to be invited. Advocate for yourself. That really hit home for me. Sometimes you just have to hear something at the RIGHT time!
What’s Next?
With so much valuable insight packed into every hour, I’ll be breaking down key marketing takeaways over the next few weeks from SEO and paid ads to email marketing, website improvements and beyond. The learning doesn’t stop with the event. It feeds straight into how Creationz supports SME businesses across the UK.
This convention wasn’t just an event, it was a reminder to invest in ourselves, take bold steps, and never stop learning. It’s easy to get buried in day-to-day delivery, but these two days re-lit that creative fire.




Stay Tuned...
I’ll be sharing more actionable insights that you can apply straight into your own marketing strategy – whether you’re just getting started, or ready to step things up.
Let’s keep the superhero spirit alive, because your business deserves to stand out, fly high, and make its mark.